Daily Archives: November 8, 2011

Even Bankers Think Bankers Are Paid Too Much – BusinessWeek

A popular take on those who work in finance is that they don’t care about the income gap and would just as soon tell the poor to shove off. As this story reports, it’s not that simple: 75 percent of … Continue reading

Posted in Human Economics | Leave a comment

7 Steps For Creating Disruptive New Retail Experiences | Co. Design

Customer experience can be central to even “value-based” businesses. Consider Southwest Airlines. Use all elements of a theater. Create an immersive world with consistent rules. To reinforce the script, think of the whole experience as a “play,” including the cast, … Continue reading

Posted in Teaching cases | Leave a comment

The Happiness Project: What You Do Every Day Matters More Than What You Do Once In a While.

One of my Secrets of Adulthood is: What you do every day matters more than what you do once in a while. In his fascinating book, House Lust, Daniel McGinn notes that market researchers use the term maximum-use imperative to … Continue reading

Posted in Human Economics | Leave a comment